Copy Writer

Job Brief

As a member of the team, you'll will play an integral role in creating informative and engaging materials that resonate with our target audience and communities while championing our mission to protect the web of life and uplift the communities we serve. If you’re passionate about blending creativity with strategy, and thrive in a collaborative environment, this is the perfect role for you.

Key Roles and Responsibilities

• Write a wide variety of topics for the company’s website, blogs, social media, copy writing, press material, sales collateral, newsletter etc.
• Write well-researched and keyword-driven content to boost organic traffic.
• Create optimized, engaging title tags and meta descriptions to increase click-through rate.
• Create clear and innovative headlines and body copy.
• Produce high-quality blog posts on industry-relevant topics.
• Create, execute, and maintain a Newsletter content calendar.
• Ensure consistency in writing style, fonts, images, and tone.
• Collaborate with graphic designer to align written content with the brand.
• Monitor and respond to online guest reviews channels.
• Research and organize sources and information.
• Collaborate and brainstorm with the team for new content strategies and ideas.
• Edit and proofread content produced by other team members.
• Develop and manage content for 3rd party platforms.

Academic Qualifications, Skills and Experience

• Proven experience as a Content Writer, Copywriter, or similar role.
• Bachelor’s degree in English, Journalism, or a related field.
• Exceptional copy writer with creative flair!
• Dynamic and adaptable - Able to write in different styles and depth levels suitable for the respective audience.
• Minimum of 3 years of experience in content writing and editing.
• Familiarity with content management systems, such as WordPress.
• Solid understanding of SEO principles and content optimization techniques.
• A strong portfolio showcasing published articles and writing styles.
• Excellent English writing and editing skills.
• Ability to multi-task and communicate effectively.
• Driven, self-motivated and organized.